“Recipes for Delicious Kitchens” is the brand-new commercial directed by Flamboyant Paradise for IKEA. The film is part of the launch of the new Metod kitchens in Southeast Asia. It will be available online and will go on air in Singapore, Thailand and Malaysia. The agency was BBH Singapore.
In this original idea, we see a chef who gives us her recipe to cook the new kitchens in a kind of ode to the D.I.Y. style, since these can be totally customized by the user.
The production was in charge of 4Humans and the spot was filmed and post-produced solely in Buenos Aires. We would like to thank the agency from Singapore that trusted our proposal and had to go over more than 30.000 km and 60 hours in the air, back and forth, just to work with us!
Director: Javier Lourenço
Executive Producer: Patricio Verdi Brusati
DoP: Juan Maglione
Line Producer: Mechi Serrano
Production Manager: Lorena Domenighini
Art Director: Victoria Ranni
Miniature Constructors: Julieta La Valle, Julieta Iacono
Editor: Natacha Valerga
ECD: Scott Mcclelland
CD: Tinus Strydom, Maurice Wee
Senior Art Director: Gaston Soto
Senior Copywriter: Omar Sotomayor
Business Director: Bibiana Lee
Account Manager: Jade Cheng, Cheryl Cheong
Project Director: Lesley Chelvan
Executive Producer: Daphne Ng
Producer: Samantha Dalton