One of an ongoing series of Hy-Vee retail grocery commercials featuring celebrity chef Curtis Stone. The style of this commercial is intended to be more documentary in nature and to feel like a reality TV show.
These commercials were photographed with two ARRI ALEXA cameras plus a smattering of Canon 5D shots. It was edited at TinMen (Orlando). The final color correction was handled by New Hat (Santa Monica) working from the ProRes4444 Log-C files from the ALEXA.
Toby Phillips – Director/DP
Oliver Peters – Editor
Bob Festa – Colorist